Industry playbook
QR codes for automotive dealers
Lots are noisy; QR codes on windshield stickers can continue the story indoors with financing calculators and trade tools—if pages load fast on LTE.
Built for auto sales and service teams.
Where this shows up
- vehicle listings
- test drive booking
- service reminders
Roll it out
- Deep link to VIN-specific pages when possible.
- Separate sales and service CTAs to reduce confusion.
- Use dynamic QR on reusable lot signs for promotions.
- Train staff to mention QR during walkarounds.
Dealer floor
- Service lane arrival.
- CPO certification checklists.
- Accessory upsell QR on delivery.
Questions people ask
- Compliance?
- Follow FTC and state advertising rules for pricing and disclaimers.
- Test drives?
- Collect license info securely—don’t expose PII in URLs.